Private art collections, specifically those open to the public, can be intimidating if not exclusionary places. Walls and floors scattered with expensive (often, prohibitively expensive) artworks, mostly speaking to advanced movements within conceptual, minimalist, installation and new media forms which appear unfamiliar and, sometimes, unfriendly to the general visitor. The key to opening such a treasure chest, and assuring its visitors that its gems are not beyond the sight of the public eye, is extending educational and outreach programming meant to connect non-industry viewers to the artists, curators, critics and collectors themselves who built the vessel. Rosa and Carlos de la Cruz are two such collectors who have capably opened their mammoth private cache of works from Ana Mendieta, Carlos Alfonzo, Félix Gonzalez-Torres, Sigmar Polke, Allora & Calzadilla, Aaron Curry, Martin Creed and Gerhard Richter (as examples) to Miami and beyond.
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